Hands with colorful, rainbow-themed manicured nails and silver rings holding a rhinestone-covered soccer ball-shaped purse.
Kim Alvardo’s rainbow nails reading "Copa Mundial" -- which means "World Cup" in spanish -- holding a bedazzled soccer ball purse at the World Cup x Pride event on June 25, 2026. Photo by Zoe Malen.

All weekend, we’re out in the streets β€” the marches, the stages, the block parties β€” feeding this post snapshots, sounds and scenes as they unfold. Follow along for Pride in real time, one dispatch at a time.

Need a game plan? Our Guide to Pride has you covered.

4:15 p.m. β€” Glitter tattoos for all
A person wearing a purple top has a glittery purple dinosaur tattoo on their chest and a black spiral pendant necklace.
Trans March at Mission-Dolores Park on June 26, 2026. Photo by Zoe Malen.

The Trans March has started, and amid the sunscreen and pre-planned outfits, a couple from Austin, Texasβ€”Alex and Marvelβ€”already have a few events lined up before they leave on Sunday. But their looks weren’t quite complete today, that is, until they saw Sparkle Fire Creations, run by Sherrie.

Sherrie does temporary glitter tattoos and is giving them out at Dolores Park as San Francisco Pride officially kicks off. She moved to the Bay Area a year and a half ago, and this is her first Pride here.

It didn’t take long for Sherrie, Alex, and Marvel to become friends. β€œI know because she’s so personable,” Marvel, who got a purple dinosaur on her breast, said of Sherrie.

Though Alex and Marvel are from Austin, they look like locals ready for a Valkyries matchβ€”which happens to be their next stop tonight.

β€” Rosina Boehm

2:30 p.m. β€” And we’re off

Pride weekend is here β€” and this year it’s sharing the spotlight with the World Cup, the tournament playing out across the Bay Area just as the city throws its biggest party. Mission Local is fanning out across San Francisco to bring it all to you live.

Our reporters are heading out now: to Dolores Park, where the Trans March gathers this afternoon; to the Embarcadero, Civic Center and the parade route as the weekend unfolds; and into the Mission’s own corner of the party all weekend long. This year’s Pride lands under the banner “Resistance in Action,” with the trans community β€” and the city’s promises to it β€” squarely at the center.

Stick with us. We’ll keep this post updated all weekend with dispatches, color and photos from the field. Pull up a chair β€” or a curbside spot on Market β€” and follow along.

β€” Liliana Michelena

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