It’s always slightly warmer in the Mission than elsewhere in the city, so dress for foggy days, but prepare to shed layers when the sun is out.
Stylewise: Thrift is king. There are amazing secondhand stores in the Mission — Mission Thrift, Community Thrift and Schauplatz are just a few — for looking fly without wearing out your wallet. But for some unique Mission looks, we also recommend:
• Ok Corral to look like a vaquero.
• Seigelʼs for all your Zoot Suit needs.
• Retro Fit to look like Don Draper.
• Artillery for locally made designs and hip Latin street style.
• Self Edge for high-end, super-premium denim.
• Betabrand to look like a 22-year-old startup CEO.