Photojojo, headquartered on Valencia Street, has these camera lens wraps for sale on their website for $20. Chips not included. Photo courtesy of Photojojo

How… bizarre.

Tasteful? Another view of Photojojo’s burrito-like camera lens wraps, an homage to the popular Mission fare. Photo courtesy of Photojojo

Mission-based business Photojojo, which sells quirky camera accessories and blogs about DIY photo techniques recently released a camera lens wrap that is inspired by a popular Mission District food item: the burrito.

Photojojo, headquartered on the 700 block of Valencia Street, markets the tortilla-like lens wrap, which is actually made of neoprene and a material called Tyvek, as the perfect way for pricey gear to go incognito: “A clever burrito disguise means potential thieves will never suspect that you’re packing glass instead of pico de gallo.”

But for about twice as much as a burrito meal at El Farolito, these ‘Photoritos’ are going fast — Photojojo has already sold out, but more are on their way March 23.

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An admitted technophile, Jessica Lum navigates the Mission with Google Maps, but has only really come to know the neighborhood by wandering on foot, looking at murals, and occasionally watching the guy on the BART steps play “Stairway to Heaven.”

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