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Roxie Theater: General Magic

May 24, 2019 @ 9:30 pm - 11:30 pm

|Recurring Event (See all)

One event on May 26, 2019 at 6:00 pm

One event on May 29, 2019 at 9:30 pm

One event on May 30, 2019 at 9:30 pm

“A fascinating cautionary business tale”– Hollywood Reporter

Detailing the visionary work of General Magic, a barely known tech company from the 1990s, this documentary film uncovers a Silicon Valley company who designed a smartphone-type device, complete with emojis, that was years ahead of its time. Featuring interviews and archival footage of past employees now hugely successful names in their own right, the film spotlights a timeline of technological innovation and analyzes how timing is paramount. Featuring exclusive footage with Steve Jobs and Tony Fadell, GENERAL MAGIC is an inspiring portrait of the entrepreneurial spirit and a compelling argument for the necessity of failure.

Directed by Sarah Kerruish. USA. 93min. DCP.


May 24, 2019
9:30 pm - 11:30 pm


Roxie Theater
3117 16th St
San Francisco, CA 94103 United States
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(415) 863-1087