Or so asks Kevin Montgomery, founder and editor of Uptown Almanac, in a post this afternoon for Valleywag. He’s wondering if specifically targeting big tech companies and their employees is the most effective way for activists to raise attention to issues of gentrification and rising inequality.
Fixing income inequality and gentrification in San Francisco sounds like its outside of Google’s purview—because it is—but it comes from a place of desperation. It is clear protesters feel the lower and middle-classes are rapidly losing ground in San Francisco, and if things don’t turn around soon, it will be too late…
However, the movement’s impact is waning. The script has stayed largely the same and turnout has hit a ceiling. The major thing holding media interest is the activists’ increasing histrionics. While sympathetic politicians like Supervisor Avalos continue to push for the cause on a local level, efforts in Sacramento to curb Ellis Act evictions have hit a roadblock.
Has blocking Google buses, protesting outside executive’s homes, and picketing conferences outlived its utility?
Montgomery cites an interview with Erin McElroy, of the Anti-Eviction Mapping Project, about how fewer people are showing to rallies and how she hopes local efforts could lead to a larger movement.
Ultimately, Montgomery argues that activists concerned with large-scale issues of inequality and corporate tax avoidance should go to Congress not Google I/O.
What do you think? Let us know in the comments or send us a tweet @MLNow.